Focus North

HIGHLIGHTS | SEPTEMBER 2018

Below are highlights from our latest issue. Click on the cover image to view in full.


COVER STORY:
EMPOWERING WOMEN LEADERS

MEA Energy Association’s Energetic Women Prepares Women for Non-Traditional Leadership Roles

MEMBER IN MOTION:
KEVIN LEWIS, BOMA GREATER Minneapolis

Get to know industry movers and shakers.

Featured sponsor:
CREATIVE GRAPHICS

Get to know this issue's featured sponsor who is helping Associations North advance associations and Move Professionals Forward.

5 Counterintuitive Leadership Skills to Embrace Now

Helping people become better leaders is huge business. From articles and books to courses and degrees, there is no shortage of opportunity for us to add more tools to our proverbial toolbox.Instead of retreading old paths, here are five counterintuitive leadership skills to embrace with actions steps you can take right now.

GDPR: WHAT, WHO and HOW?

GDPR and how it could impact your association explained.

How to Market and Promote Your Association Online

Associations looking to connect with current or prospective members more effectively going forward face two key challenges. Specifically – finding ways to engage differing demographics that communicate in very different ways, and quickly helping audiences understand the value that they can offer them. Here are seven tips that can help your association quickly grab audiences’ attention, and paint a compelling picture of the benefits of membership in their minds.

Making The Common Conference Uncommon

Who wants to attend a common, ordinary, ho-hum, everyday, I’m just- like-all-the-others traditional conference? Even worse, who wants to pay to attend one? And who wants to plan or sell one?

5 Unique Ways to Improve Your New Member Engagement Program

New member engagement planning never really ends. Furthermore, set-it-and-forget-it programs do not work. The most successful program managers continually experiment, measure, and evolve their programs.

READ FOCUS NORTH

Focus North is the official member publication of Associations North produced 10 times a year with bonus distribution through a digital edition. Focus North delivers timely and relevant information on a variety of association management topics.


Consider establishing yourself as an association expert in front of an association community of 1,200+ readers. Associations North is always looking for new article ideas and authors.



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