Have you noticed that your peers and/or competitors all talk about what makes their organization special and tend to say the same thing? Showing (instead of telling) prospects what you can do helps your business stand out. In this presentation, Award-Winning Branding & Business Communication Strategist, Shakira M. Brown, will uncover the value of storytelling through the use of video.
October 8, 2020
12:30 PM - 1:30 PM
At Your Desk
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Have you noticed that your peers
and/or competitors all talk about what makes their organization special
and tend to say the same thing? Showing (instead of telling) prospects
what you can do helps your business stand out. In this presentation,
Award-Winning Branding & Business Communication Strategist, Shakira
M. Brown, will uncover the value of storytelling through the use of
video. Discover how to produce videos using cost effective tools and
ways to leverage social media channels to create a more lasting impact
for your brand. Master ways to create homegrown content that engages and
inspires people to action.
Presenter: Shakira Brown
Shakira M. Brown is an award-winning
Professional Branding & Business Communication Speaker and former
network television broadcast journalist. She is the CEO of SMB Strategic
Media LLC a firm that helps businesses get to the heart of why the
customers/clients buy their goods and service helping them clarify their
message via strategic brand messaging. Her clients have included medium
to large medical practices, professional services firms,insurance
brokers, national associations, professional organizers, consumer
brands, celebrities, personalities and Fortune 500 companies. Shakira is
also the lead marketing consultant for America’s Small Business
Development Center at The College of New Jersey. She has won over13
industry awards in various disciplines for her work.
Join the live program from your office, home, or hotel room using a computer for the web portion and telephone for the audio portion. You may
ask questions, participate in surveys, and post comments from your computer during the program. You may also invite colleagues to watch the program from a shared computer or projection screen and speakerphone. Please note that credit (if available)
is only provided to registered attendees participating at their own computer and phone. Simple instructions with a link to the program will be sent when you register.
Investment: $45 for Members ($75 for Non-Members)
Associations North is a CAE Approved Provider. This program may be applied for ONE credit toward your CAE application or renewal professional development requirements. Note: This program is not endorsed, accredited, or affiliated with ASAE or the CAE program. Applicants may use any program that meets eligibility requirements in the specific timeframe towards the exam application or renewal. There are no specific individual courses required as part of the applications – selection of eligible education is up to the applicant based on his/her needs.